Why Doing 'Good' Business is Good for Business

Description

Join us for a panel discussion on the importance of operationalizing your purpose for family businesses with our friends at Canopy.  Hear from members of our family business community about the importance of this process for them and how it is making a difference. 

The Good Business Movement means that it’s time for businesses to be better. Not only do they need to provide services, offer products, and create jobs —they also need to positively engage in the larger social and environmental spheres. There is a paradigm shift that is redefining success in business to include positive social and environmental impact in addition to profit. Through education, certification, and connection, Canopy helps Kentucky businesses participate and succeed within the Good Business movement.